China Sourcing Wiki

Chaozhou潮州

Guangdong

Chaozhou turned out about 2.76 billion pieces of daily-use ceramics in 2025, roughly 14.8% of China's total, worth more than RMB 38.7 billion, according to the city's official newspaper. Its Chao'an district is China's largest sanitary-ware base and makes around a third of the country's sanitary ceramics, from basic vitreous-china toilets up to smart toilets. The city is also a lesser-known centre for wedding and evening gowns, producing close to 20 million pieces a year, over 90% of them for export.

Sanitary ware (toilets, basins, smart toilets)Daily-use ceramics (tableware, mugs)Decorative and art ceramicsWedding and evening dresses

Key figures

2.76 billion pieces (14.8% of China's total), output value over RMB 38.72 billion
Daily-use ceramics output · 2025↗
RMB 24.011 billion
Chao'an district ceramics industry output value · 2024↗
About one-third
Chao'an share of China's sanitary ceramics output · 2024↗
Nearly 20 million pieces a year, over 90% exported
Wedding and evening dress output · 2025↗

Buyer tips

  • Sanitary ware is split between large branded exporters and many small kiln workshops; ask for the factory's own kiln and glazing line, since small traders often resell B-grade pieces with glaze pinholes, crazing or warped flanges.
  • For toilets and basins, confirm the target-market certification before sampling: UPC/cUPC and WaterSense for North America, EN 997 and CE for Europe, WaterMark for Australia. Smart toilets also need electrical approvals (UL/ETL or CE-LVD/EMC), which many smaller plants lack.
  • For tableware and mugs, order lead and cadmium leach testing (FDA/California Prop 65 or EU 84/500/EEC) on the actual glaze and decal batch, not just the factory's old report; bright decals and inner glazes are where failures happen.
  • Ceramics are heavy and fragile: budget for export-grade inner cartons and drop tests, and expect full-container pricing. Wedding-dress workshops usually accept small runs of a few hundred pieces, but peak-season lead times ahead of the spring wedding season can stretch past two months.

Wholesale markets

  • Fengxi ceramics district (枫溪)
  • Guxiang sanitary-ware area, Chao'an (古巷)
  • Chao'an Bathroom Ceramic Brand Hall (潮安卫浴陶瓷品牌馆)

Trade fairs

  • Chao'an Smart Bathroom Expo (潮安智能卫浴博览会), held each March at the Chao'an Bathroom Ceramic Brand Hall

Typical ocean transit

FromNorth EuropeUS West CoastUS East Coast
Shenzhen (Yantian/Shekou)35–4227–30 via Suez14–1832–38
Xiamen36–4128–29 via Suez15–1932–37

Port-to-port, in days. Door-to-door adds inland haulage, customs and final delivery. Most Asia–North Europe services still sail around the Cape of Good Hope; the range assumes that routing. Some services are returning to Suez from September 2026, which shortens the trip to about the “via Suez” figure.

Related guides

Other clusters in Guangdong

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