China Sourcing Wiki

China's Biggest Wholesale Markets: What Each Sells and Which One to Visit

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Quick answer

China's wholesale markets fall into two kinds: the general small-commodity market, which is Yiwu International Trade City with about 75,000 booths across five districts, and the specialised markets that sit inside a product cluster, such as Guangzhou for clothing and leather bags, Shenzhen Huaqiangbei for electronics, Keqiao for fabrics, Guzhen for lighting, Lecong for furniture, Haining for leather garments and Chenghai for toys. Choose by product: mixed small orders go to Yiwu; a single category goes to its specialised market, where prices are factory level and choice is deepest.

Key takeaways

  • 1.Yiwu is the only market where one buyer can fill a mixed container across hundreds of categories; every other major market is a single-category cluster market.
  • 2.Guangzhou has the most market districts of any city: clothing (Shahe, Shisanhang, Liuhua), leather bags (Baiyun), toys and gifts (Yide Road), fabric (Zhongda), cosmetics (Xingfa) and electronics.
  • 3.Market booths quote per piece or carton with low or no MOQ, but a booth is usually a factory's showroom or a trader, so the factory price is one step further back.
  • 4.Buying without visiting works through an agent who walks the market, sends photos and prices, and consolidates; most markets also have official online platforms.
On this page
  1. Two kinds of market
  2. Yiwu: the general market
  3. Guangzhou: the city with the most markets
  4. Specialised markets by product
  5. Market versus factory versus 1688
  6. Planning a market trip

"Biggest wholesale market in China" has one answer by size and many by product. By size it is Yiwu International Trade City, the five-district complex in Zhejiang that the Yiwu government and the market operator describe as the world's largest small-commodities market. By product, the biggest market for fabric is in Keqiao, for electronics in Shenzhen, for clothing in Guangzhou, for lighting in Guzhen, and so on. This guide lists the markets an importer is likely to use, what each one sells, and how to decide between them. Each market links to its page in the wholesale markets directory, which has floor maps, hours, addresses and sources.

Two kinds of market#

General small-commodity markets sell everything: toys, hardware, jewelry, stationery, textiles, decorations, bags, kitchenware. Booths are mostly factory showrooms from the clusters of Zhejiang and beyond, selling by the carton. Yiwu is the only one that matters at international scale; Linyi in Shandong is the northern equivalent for domestic trade.

Specialised cluster markets sit inside the town that makes one product and sell only that: fabric in Keqiao, socks in Datang, eyewear in Danyang, lighting in Guzhen. Prices are at factory level because the factory is a few kilometres away, and choice is deeper than any single factory's catalogue. They are the right place for a buyer of one category in volume.

Yiwu: the general market#

MarketWhat it sellsNotes
District 1Artificial flowers, toys, plush, hair accessories, fashion jewelry, festive and decorationsThe oldest district; Christmas goods from spring to autumn
District 2Luggage and bags, umbrellas, hardware, electrical, locks, car accessories, clocksPlus the new-energy section for solar and power products
District 3Stationery, paper products, eyewear, office and school supplies, sports goods, cosmetics
District 4Socks, daily necessities, gloves, hats, knitted goods, shoes, ribbons and lace
District 5Imported goods, bedding, wedding supplies, hair products, pet and aquarium, auto parts
Huangyuan Clothing MarketJeans, menswear, womenswear, sleepwear, knitwear, sportswear, children's wearSeparate building south of the Trade City
Import Commodities MarketImported food, wine, cosmetics, baby productsRelevant for sellers into China, not from it

The Trade City has roughly 75,000 booths and is open year-round except for the Chinese New Year break. Booths quote in RMB per piece or per carton, accept mixed-carton orders, and ship through the market's own logistics zone. Most overseas buyers work with an agent who walks the market, negotiates, consolidates and exports under the market procurement trade customs mode; the fees and how to compare them are in Yiwu sourcing agent fees, and the full floor-by-floor guide is in Yiwu International Trade City guide.

Guangzhou: the city with the most markets#

Guangzhou has no single market; it has districts, each a cluster of buildings around one product. For an importer the ones that matter:

District or marketProductNotes
Shahe Clothing Market (Tianhe)Low-price fashion, womenswear, basicsEarly-morning trading, cash-and-carry culture
Liuhua and Zhanxi area (opposite the main railway station)Mid-range fashion, branded-quality wholesale, export ordersSeveral buildings; Baima is the best known
Shisanhang (Thirteen Hongs)Fast fashion, womenswear at the lowest price pointCrowded; small lots; many booths resell factory overruns
Baiyun World Leather Trading Center (Sanyuanli)Handbags, wallets, backpacks, belts, bag hardwareThe main bag market; the factories are in Shiling, Huadu
Yide RoadToys, gifts, stationery, party and festive goods, ChristmasWanling and Debao buildings are the toy and gift core
Zhongda Fabric Market (Haizhu)Fabrics, trims, accessories for the garment tradeTens of thousands of shops across dozens of sub-markets; the source for Guangzhou's garment factories
Xingfa and Yiyuan cosmetics markets (Baiyun)Cosmetics, packaging, beauty toolsFactories in Baiyun and Huadu
Xijiao Jewelry Market and Hualin jade streetJewelry, jade, watches and accessories

Guangzhou's markets are a day each, often two, and the Canton Fair in April and October brings the cluster factories to one hall; see the Canton Fair guide and the industrial clusters around Guangzhou.

Specialised markets by product#

MarketCityProductWhy go
HuaqiangbeiShenzhenElectronic components, phone accessories, gadgets, computer partsThe world's largest electronics components market; open daily; prototypes to small batches
China Textile CityShaoxing (Keqiao)Woven and knitted fabrics, home textiles, curtain fabric, trimsThe largest fabric market in Asia by trading volume; buyers of fabric for their own production
Guzhen lighting marketsZhongshanDecorative lighting, chandeliers, LED, commercial lightingSeveral lighting malls on one street; the Guzhen fair in March and October
Lecong furniture marketsFoshanHome, office, hotel and outdoor furnitureTen-kilometre strip of furniture malls; container-scale buyers
China Leather CityHainingLeather and fur garments, down, bags, shoesLeather and fur wholesale; strongest for Russian and Central Asian buyers
Chenghai toy marketsShantouPlastic, RC, electronic and educational toysInside the cluster that makes most of China's plastic toys
Datang socks marketZhujiSocks, hosiery, yarn, knitting machinesA third of the world's socks come from the surrounding town
Danyang eyewear marketDanyangFrames, sunglasses, lenses, optical equipmentLens capital; most of China's resin lenses
China Hardware CityYongkangHand and power tools, locks, door hardware, cookware, flasksThe hardware cluster's showroom market
Linyi marketsLinyiBuilding materials, hardware, daily goods, textilesNorthern China's general market; mostly domestic trade

Market versus factory versus 1688#

Wholesale marketFactory direct1688
MOQOne carton, sometimes one pieceFactory MOQ, often hundreds to thousandsVaries; many booths list their market stock
PriceFactory price plus booth margin (small for cluster markets, larger in Yiwu for goods from far clusters)Lowest for the itemSimilar to market for stock; lower for factory listings
CustomisationLimited to what the booth's factory offersFullThrough the factory listing
Best forMixed orders, seeing goods, first tripsSingle product in volume, private labelRepeat buying, reaching factories outside markets

A typical path: shortlist at the market or on 1688, buy a first mixed order through a market agent, then move the best-selling items to the factory behind the booth for a custom order. The 1688 buying guide covers the online route and buying from Yiwu without visiting covers the remote one.

Planning a market trip#

  • Season. Yiwu's Christmas goods trade peaks March to August; the Yiwu Fair is in October. Guangzhou's clothing markets follow the fashion calendar with new stock in spring and autumn. Avoid Chinese New Year (late January to February) when most markets close for two to four weeks.
  • Time. One day per Yiwu district, a day per Guangzhou market district, half a day for a specialised cluster market.
  • Getting there and staying. Each market page lists the address, hours and transport; the trade-show pages carry visitor notes for Yiwu, Guangzhou, Shenzhen, Shanghai and Hong Kong with entry rules, hotels and payment.
  • Payment. Booths take Alipay and WeChat Pay for samples; order balances go by bank transfer to the booth's company account, usually through your agent with receipts.
  • Interpreter and agent. A market agent earns a commission on the goods; the fee structure and the questions to ask are in Yiwu sourcing agent fees.

Market details were checked in October 2026 against the operators' sites and the wiki's directory sources.

Frequently asked questions

Can I buy from Chinese wholesale markets online?

Partly. Yiwu's official platform Chinagoods lists most Trade City booths with prices, and many booths sell on 1688. Specialised markets have their own apps or rely on 1688. Online you can shortlist; ordering, sample checks and consolidation usually still go through an agent or a China address.

What is the MOQ at a wholesale market?

Low by factory standards: a booth in Yiwu typically sells from one carton (a few dozen to a few hundred pieces) per item, and some sell single pieces at a higher price. Custom colours, logos or packaging push the order to the booth's factory and its MOQ.

Are market prices lower than 1688 prices?

Similar for stock items, since most booths also list on 1688. The market wins on seeing and comparing goods physically, on mixed carton orders and on negotiation; 1688 wins on time and on reaching factories outside the market.

Which market should a first-time buyer visit?

Yiwu, for the range, the agent ecosystem and the fact that it is open year-round. Add the specialised market for your main product if you buy one category in volume; the directory lists its hours and how to get there.

References

  1. [1]Chinagoods — official online platform of the Yiwu market (CCC Group)Yiwu China Commodities City Group · official platform
  2. [2]Yiwu Municipal People's Government — Yiwu International Trade City overviewYiwu Municipal People's Government · government
  3. [3]Global Sources — Guangzhou wholesale markets guide 2026Global Sources · industry report
  4. [4]China Textile City (Keqiao) — official siteChina Textile City · official platform
  5. [5]China Sourcing Wiki — Wholesale markets directory (each market cites its sources)China Sourcing Wiki · other

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Guides are researched and written by sourcing and logistics editors who work day to day with factories, QC inspectors and freight forwarders in Yiwu, Zhejiang. Every guide cites its sources and is reviewed when rules or prices change.

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